AI Insights · Timothy · October 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in Mexico Q3 2023
In Q3 2023, Vivino: Buy the Right Wine showed significant growth in revenue and active users, while other top meal kit apps like HelloFresh and Green Chef saw consistent but modest engagement.
The third quarter of 2023 saw varying levels of performance among the top five Delivered Meal Kits and Specialty Foods applications on the Android platform in Mexico. This analysis, based on data from Sensor Tower, highlights the weekly trends in downloads, revenue, and active users for these apps.
Vivino: Buy the Right Wine experienced a notable increase in weekly revenue, starting from just $1 in late June and peaking at $29 by mid-September. Weekly downloads fluctuated but generally hovered around the 500-600 range, with a slight uptick to 680 in the week of September 18. Weekly active users remained relatively stable, with a minor increase from 7.1K in late June to 7.3K by mid-September.
HelloFresh: Meal Kit Delivery showed a consistent but modest performance in downloads, starting at 63 in late June and slightly declining to 45 by the end of September. Active users saw a small increase from 5.7K in late June to a peak of 6.1K in mid-August, before stabilizing around 5.6K by the end of September.
Green Chef: Healthy Recipes had a low level of weekly downloads, peaking at 79 in early July but generally staying below 20 downloads per week for most of the quarter. Active users peaked at 372 in early July and then settled around the 230-280 range for the rest of the quarter.
EveryPlate: Cooking Simplified saw minimal engagement in downloads, with a peak of just 10 in the week of August 21. The number of active users remained relatively constant, hovering around the 300 mark throughout the quarter.
Chefs Plate: Cooking Made Easy had the lowest download numbers among the top five, with sporadic downloads that never exceeded six in any given week. Unfortunately, data on active users was not available for this app.
For more detailed insights and data, visit Sensor Tower.